Position: Deputy Head of Digital Communications  

Reporting to: Head of Digital Communications   

Salary: £67,715 per annum, plus separate Out of Hours allowance  

About Greater London Authority (GLA) 

Working for a better London for everyone.

At the Greater London Authority (GLA), we play a key role in shaping life across the capital – from housing and transport to environment, culture and economic growth, you’ve probably seen our work in action without even realising it.

By joining the GLA, you’ll be at the heart of shaping London's future. Join us at City Hall and be part of a team working directly with the Mayor and London Assembly to deliver lasting change. Whether it’s tackling the climate emergency, supporting London’s diverse community or helping the city thrive, this is your opportunity to make a real impact in the greatest city in the world.  

About the role 

As Deputy Head of Digital Communications, you’ll provide strategic leadership and inclusive management of the team responsible for the Mayor of London and London Gov’s digital engagement.

Working closely with the Head of Digital Communications and the Mayoral Head of Digital, you’ll help shape and deliver an ambitious, data-informed and high-impact digital communications strategy that drives engagement and enhances digital maturity across the organisation.

You’ll lead on planning, delivery and performance evaluation while ensuring the team remains agile, innovative and responsive to the fast-moving landscape of current affairs in the capital.  

About you 

We would love to hear from you if you have skills and experience in the following: 

• Navigating complex political landscapes, bringing insight and sensitivity to high-profile or public-sector settings.

• Proven ability to lead or oversee fast-paced digital communications functions, including rapid-response and newsroom-style operations, with an agile and adaptable approach.

• Track record of designing and delivering ambitious, multi-channel digital communications strategies that drive performance and reach for large, public-facing organisations.

• Broad experience in stakeholder engagement, including the development and implementation of engagement strategies that build trust and collaboration.

• Skilled in project and campaign management, with the ability to oversee multiple, concurrent initiatives from planning to execution.

• Comprehensive understanding of digital communications best practice, including owned and earned social media, email marketing, content strategy, analytics, user experience, and accessibility standards.

• Demonstrated ability to apply audience insight and data-driven approaches, using research, analytics, and intelligence to shape and refine digital content and engagement strategies.

• Experienced in leading and developing high-performing digital communications teams, managing agencies and freelancers, running procurement processes, and overseeing a suite of modern digital tools that support delivery and strategic goals.

To find out more about this role and how to apply, please click on the following link to review the candidate pack:   

Deputy Head of Digital Communications – Candidate Pack   

Closing Date: Sunday 10th August 2025 at 11:59  

How to Apply 

If you're interested in this role, please click 'Apply' to submit your CV and respond to the three questions below. There's no need to upload a cover letter if you've answered the questions.  

Your answers should be no more than two sides of A4 in total, addressing the following questions:

• Why do you want to lead digital communications for the Mayor of London and the GLA? What motivates you about this role and the purpose of our work?

• Tell us about when you have managed a fast-paced or reactive digital environment, like a newsroom-style social media team? What worked well, what were the challenges, and how did you handle them?

• Tell us about a time you led a high-impact digital campaign. What was your role, what channels did you use, and how did you measure success?

The appointment is subject to a successful social media check, confirmation of the right to work in the UK, and a DBS check. The successful candidate must also be willing to undergo National Security Vetting.    

Interview Process 

• Stage 1 – Online interviews with Diversifying Group: Week commencing 11th & 18th August 2025 

• Stage 2 – Face-to-face interviews with the GLA: Week commencing 1st September 2025 

If you have any questions before applying for the role, please feel free to contact Rupi from Diversifying Group at rupi@diversifying.com.  

Our Commitment 

London's diversity is its biggest asset and we strive to ensure our workforce reflects London's diversity at all levels. We welcome applications from everyone regardless of age, gender, gender identity, gender expression, ethnicity, sexual orientation, faith or disability. 

We particularly encourage applications from Black, Asian and Minority ethnic candidates and disabled candidates who are currently underrepresented in our workforce.   

Disability Confident 

Please note we are a Disability Confident Employer so candidates who wish to be considered under the scheme and meet the essential criteria, they will automatically be invited to interview. Please note, that should you require any adjustments through the process, we will accommodate as much as possible. Please contact rupi@diversifying.com for further information if required.   

Accessibility and Adjustments 

We are committed to providing reasonable adjustments throughout our recruitment process and we will always endeavour to be as accommodating as possible. If you would like to discuss any specific requirements, please contact Rupi Rai at rupi@diversifying.com.